Aligning Teams Through Strategic Clarity

Our Solution

Through our strategy design offering, the Strategic Blueprint Process, the team emerged with a new strategy, a clear sense of their direction and the role each functional team played, a new team name to better reflect their mission, and a brand identity to help share their story. 

This included:

Session 1: Outside-In Analysis, Mission + Vision

• Incorporated into a Leadership Offsite
• Created the space for critical strategic discussions and alignment across their leadership team

Sessions 2 and 3: Long-Term Goals + Team Values

• Defined and aligned on Goals and Values
• Synthesized team per-work grounded conversations in the team’s collective point of view

Rollout: Creative Process, Launch + Pull-Through

• The new strategy was brought to life through a proprietary brand identity
• Each Leadership Team member introduced the new strategy to their functional team and discussed how it applies to their work through the functional deep dive deck.
• We developed 3 new team-wide awards aligned to the team’s strategy and brand